The Key Visual Puts Four Leads in the Actual Clothes
The hook here is not the price list. For the Jujutsu Kaisen anniversary campaign running across Mitsui Shopping Park's LaLaport and LAZONA malls, the art team drew the cast wearing the merchandise. Yuji Itadori gets the loopback fleece hoodie, Megumi Fushiguro the MA-1 jacket, Nobara Kugisaki the work jacket, and Satoru Gojo the pullover shirt. All four garments are real products going on sale.
The brand behind it, niko and ..., calls itself a "style editorial brand" and sells apparel, homeware, furniture and food across 149 locations in Japan as of the end of August 2026. It sits inside Adastria, which runs Global Work, Lowrys Farm and more than 40 brands in total across roughly 1,500 stores in Japan and overseas. According to the PR TIMES release from Adastria's parent company, the Jujutsu Kaisen line covers men's apparel plus accessories, built on collegiate and military templates and finished in the brand's Americana house style. The motifs come from specific scenes, characters and cursed techniques rather than plain logo prints.
What's in the Range
The release details five pieces. All prices include tax.
- Loopback fleece hoodie, ¥10,000. Collegiate lettering and graphics mixed with stills from the anime, on a mid-weight body meant to carry from early autumn into spring. Bordeaux, Ride Blue, Brown, Charcoal. Sizes M and L.
- MA-1 jacket, ¥20,000. A large series motif on the back, a deliberately plain front, and a lining color keyed to an individual character. Black, Grey. Sizes M and L.
- Pullover shirt, ¥10,000. Back-print graphic, plus a small embroidery at each cuff based on a character's cursed technique. Charcoal, Beige. Sizes M and L.
- Work jacket, ¥22,000. Multi-pocket cut, with back graphics taken from characters and their techniques. Charcoal, Khaki. Sizes M and L.
- Knit cap, ¥4,400. Series icons worked into the body and the turn-up as embroidery and patches. Bordeaux, Grey, Charcoal.
Sizing stops at L across the apparel, which is worth knowing before anyone lines up a proxy buyer.
The Buying Rules, and the Bandana Condition
and ST, the official niko and ... web store, put the advance product page up at 10:00 JST on September 10, and it stays up until 23:59 on September 26. Items display as sold out during that window because of how the storefront handles pre-launch listings. The point is to let shoppers save favorites before sales open.
Sales start at 10:00 JST on September 29 and roll out by store opening time from there. Stockists are all 18 niko and ... branches inside LaLaport malls, 18 selected niko and ... stores that carry menswear (TOKYO, HEP FIVE, Kyoto Teramachi, Aeon Lake Town, Futako Tamagawa Rise and others), the and ST web store, and &mall, which is Mitsui Shopping Park's own e-commerce site. LaLaport Anjo handles the line through an and ST STORE counter instead.
The giveaway has fine print. Spend ¥10,000 or more on Jujutsu Kaisen items and you get a collaboration-exclusive bandana, one per transaction, while stocks last. It applies only at the LaLaport stores and on &mall. Purchases at the 18 menswear branches and on and ST are excluded, and non-Jujutsu Kaisen items do not count toward the total. Separately, part of the limited goods lineup earmarked for the campaign's pop-up store at LaLaport and LAZONA will also turn up at selected niko and ... stores.
Five Years of Anime, 150 Million Copies of Manga
Gege Akutami's manga about curses born from human negative emotions, and the sorcerers who exorcise them, ran in Shueisha's Weekly Shonen Jump from March 2018 until September 2024, closing after six and a half years. Circulation has passed 150 million copies worldwide including digital. MAPPA's TV adaptation started on MBS/TBS in 2020, which is the five-year mark this campaign is built around, followed by the Hidden Inventory/Premature Death and Shibuya Incident season in 2023.
The franchise spent 2025 in theaters. A compilation film of Hidden Inventory/Premature Death arrived in May, a revival screening of Jujutsu Kaisen 0 followed in October on the back of a ¥26.5 billion worldwide gross (roughly $180 million), and November brought a special-edit Shibuya Incident feature bolted directly onto the first two episodes of the Culling Game. Season 3, The Culling Game Part 1, began airing on MBS/TBS in January 2026, and Season 4 covering the arc's second half is confirmed and in production.
The manga side has kept moving too. Jujutsu Kaisen ≡ (Modulo), a near-future spinoff written by Akutami with art by Yuji Iwasaki, who drew Nisio Isin's Cipher Academy, ran as a short serialization in Weekly Shonen Jump from September 2025 and is collected in three volumes.
Looking Ahead
The wider mall campaign the collaboration belongs to is billed as 呪術師たちの特休任務 (roughly, the Sorcerers' Day-Off Mission) and runs September 29 through October 14, 2026 across LaLaport and LAZONA locations, though the PR TIMES release itself gives only the launch date. Adastria also warns that stores may cap entry or purchases depending on crowds.
All of this is Japan-only. The stockist list covers Japanese stores and two Japanese online storefronts, and nothing has been said about international shipping, so overseas buyers are looking at forwarding or proxy services. The anime is easier to reach: Crunchyroll simulcast The Culling Game Part 1 from its January 8, 2026 premiere, with earlier seasons also carried on Netflix and Hulu in the US. The completed manga is available in English from Viz Media. A teaser trailer for Season 4 went up on the official channel in June 2026, and no broadcast window has been announced for it yet.